Bayer is a leading Life Science company with more than 150 years in the industry and core competencies in healthcare and agriculture. Through product innovation, Bayer finds solutions to major challenges in its sector, and the organisation remains competitive by continually finding ways to make a difference to the business and to performance overall.
Bayer’s Consumer Health division has a vision to make self-care for a better life a reality for billions of people around the world through everyday healthcare. The division’s product portfolio contains mainly non-prescription products in categories including dermatology, nutritionals, digestive health, and cough and cold. Alka Seltzer, Canesten, Claritin and Rennie are some of its globally known brands.
It’s in the Consumer Health division in UK and Ireland where Leading Edge has been supporting the Marketing Team with a journey focussed on achieving alignment, boosting engagement and working together to drive business performance, with coaching for the team’s two managers to provide additional support and guidance in times of change.